Hey, I'm Barry Hott
Your partner
in scalable growth
I'll help you scale your revenue with thoughtful modern advertising execution and high performance, relevant, persuasive ad creative, user-focused landing pages, and tailored media buying strategies.
$600+ Million
15+ years
0*
Performance-first (brand) marketing
I get it, your brand is special and unlike all the other brands. The problem is that consumers don't care about your brand as much as you do. My goal is to help you focus on the consumer experience to drive performance above all, and in doing so, accelerate your brand's overall impact.
Trusted by some big names
Some clients I've recently worked with
.png){kind=logo}
Some clients I've previously worked with
Why do you need me?
You want to improve in one or all of these areas:
Media buying
My bread and butter. Solid and thoughtful media buying execution is the framework upon which modern advertising is built. I can audit, streamline, and consolidate your account to optimize performance.
Performance creative
Ads have to work harder than ever to get users to stop and pay attention. I focus on the granular details that improve how ads are perceived by consumers and get them to convert.
Landing pages
Landing pages are essential to keeping visitors focused. Your landing page should educate and sell without distractions. I can help develop, test, and iterate flows for each traffic source and part of the funnel.
I solve complex problems
with deep empathy
I put myself in the shoes of your consumers to build the best ads and landing page experiences that will get them to take the desired valuable action.
I continuously test and iterate to always try to beat the current "best" performer. Champion vs challenger mentality.
I've mastered these core competencies through my deep consumer empathy.
Improve your ad accounts today
Drill down into your ad accounts with my Billion Dollar Ad Account Audit and find out where exactly you’re leaving (heaps of) money on the table.
How you can partner with me
Not what you want to hear,
what you need to hear
No BS.
No beating around the bush.
No sugarcoating.
The answer isn't always
as clear as you want
Advertising data isn't perfect. Data can be manipulated to deceive you. I can help you find and understand the truth in your data and help pinpoint what it really means.
Marketing is easy.
Until you need to be great at it.
Anyone can get a license and drive a car. Not everyone can tweak their engine or compete in a race. That's why you need a expert. Let's talk.
